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Strategy

Every organisation that has secured its survival over a certain period of time in a given market has a strategy. It has perhaps not been explicitly defined and formulated but can be seen in practice, in the characteristic way the organisations act, in its various basic convictions and conceptions.

The (formulated) strategy embodies the firm’s or the organisational unit’s actions and behaviour through which it ensures its survival and expansion within its surroundings. It demonstrates how its «acquis» is maintained and where new achievements need to be made or developed.

The strategy should provide a binding direction for the actions of those responsible as well as for all other parties involved. It should indicate the level of quality to be attained as well as how to deal with clients, suppliers, service providers and staff.

We provide companies and organisations with support in implementing the strategy they have chosen.

We take on the following tasks on behalf of our clients:

  • advice on drawing up and implementing strategic development processes,
  • support for devising organisational and environmental analyses,
  • running strategy workshops,
  • monitoring the implementation of a strategy and any resulting tasks.

Markus Kaiser

onion: werkplatz gmbh

«I have learned, and I am fully convinced of the fact, that as human beings it is in our nature to grow. For if we cease growing, we are either at dying or being suffocated.» Virginia Satir, 1916–1988

The content of this statement has deeply affected me. In my opinion it applies equally well to individuals and teams as to organisations. Throughout my work I do my best to encourage this growth, this kind of development.

Professional background

  • Independent coach and consultant for personal, management and organisational development in Baden since 1998; partner in onion: Consultancy Network since 2000
  • coach and consultant for personal and management development at Swissair (1993-1998)
  • professional and career consultant at the Berufsberatung Lenzburg; co-director (1985-1993)

Educational background

  • M.Sc. in organisational development, University of Klagenfurt, Faculty of Interdisciplinary Research and Further Education, Vienna, 2006
  • Course in integrative therapy, gestalt therapy and fostering of creativity (Fritz Perls Institute, Düsseldorf), 1996
  • Swiss Higher Diploma in Human Resources from the School of Business and Administration, Olten, 1994
  • Course in client-centered therapy, Swiss Association for the person centered approach, 1988
  • Diploma in psychology (Institute of Applied Psychology IAP), careers advisor 1986
  • Apprenticeship as Mechanical engineer

Miscellaneous information

Member of:
Forum für Organisationsentwicklung, www.oe-forum.ch
Swiss Professional Association of Applied Psychology, www.sbap.ch

Joint projects with:
Amrei Rasch, coach and consultant, M +41 79 650 97 77, office@amreirasch.ch
Daniel Schaufelberger, coach and consultant, tel. +41 79 708 84 90

Further important links: www.yogabaden.ch, www.sac-baden.ch, www.sac-pizterri.ch